Barry Sandrew (Legend3D Founder / Magnify World) on the Failures of VR, Potential of AR, and Living in the Matrix (Part 2)

Find it on iTunes | Google Play | Stitcher

The Guest

Barry Sandrew is a neuroscientist turned visual effects innovator and entrepreneur. He invented a process for colorizing black & white films, and another for converting 2D movies into 3D. As a result, Barry has touched a remarkable number of classic and modern films and TV shows - everything from It’s a Wonderful Life to Top Gun to Transformers - through the work of the companies he founded, which include Legend Films and Legend 3D.

Currently Barry is involved in several AR initiatives as a founder or board member, including ARival (AR experiences around live sports), Context Surgery (AR for surgeons), and Magnify World (global conference on AR & VR).

barry sandrew.jpeg

The Conversation

This is the second of two parts of my conversation with Barry. In this part, Barry and I review the lessons he learned from the public reaction to colorizing classic black and white movies as well as the reception of 3D movies. Applying those lessons to Virtual Reality, Barry believes VR is a really poor fit for live sports and storytelling. He explains his reasoning and shares his perspective on the potential for AR.
We also discuss the possibility that we all live in the Matrix, with our brains tricked (or lying) about our perceived reality. Our brains are interpreting a set of signals that may be hacked.

The Request

If you like what you hear, please subscribe, rate, and review the podcast from your favorite player.